Throughout my professional career—spanning over seven years living and working in Cuenca and additional years in the Coastal region—I’ve observed that while cultural experiences differ between the Coast and the Sierra, the fundamental values remain universal: peace of mind and security.
My passion lies in securing the ideal property for my clients, knowing that their peace of mind is the true measure of my success. This is why informed guidance and professional support are essential when making real estate decisions.
The Shift in Market Dynamics
During the pandemic, rental prices dropped significantly. Homes that once rented for $1,000 per month fell to approximately $600. Today, however, property prices have increased due to several key factors:
- High Demand for Construction: There is a surge in new projects in Cuenca..
- Domestic Investment: Investors from both the Coast and the Highlands are choosing the city to develop new ventures.
- Remote Buyers: Many local residents have moved abroad and now purchase properties remotely from their countries of employment.
At the same time, the growing number of retired foreign residents has considerably increased demand in both the rental and sales markets. As a result, competition for both rentals and purchases has intensified.
The Truth About Pricing
Some agencies claim to offer “anti-gringo pricing.” However, when prices are carefully reviewed and compared with current market values, this is not always entirely accurate..
This is why expert guidance is non-negotiable. Whether you are renting or buying, it is crucial to work with a professional property appraiser, architect, or specialized broker. Relying on data-driven valuations—rather than hearsay—ensures you submit an offer based on fair, realistic market pricing.
Always seek an expert.
